International sales representation
Your senior voice in the market — opening relationships, presenting the product, supporting contracting and keeping every worthwhile opportunity moving.
Start a conversationInternational golf tourism growth
Your next market.
Made commercially real.
Sales representation, trade access and market activation for golf resorts, courses and destinations.
London · Europe · GlobalIndependent.
Experienced. Commercial.
Experienced. Commercial.
20+years in golf tourism
2017Seventy2 Golf established
3core source-market regions
Commercial thinking, longstanding relationships and consistent follow-through.
01 / What we do
A strategy only matters when it reaches the market.
Seventy2 Golf works as an extension of your commercial team: identifying where the opportunity lies, sharpening the proposition and opening the right trade relationships.
The result is a focused international sales programme with clear activity, accountability and momentum.
From market entry to booked business
Market entry & positioning
Clear source-market priorities, a proposition the trade can sell and a route to market built around the strengths of your product.
Trade activation
Curated sales missions, training, FAM trips and partner activity, each designed around a defined commercial objective.
Commercial advisory
Practical, senior support for owners, operators, sales leaders and tourism organisations making important growth decisions.
Featured current mandate
01 / Fairmont La Hacienda
Building international demand for a new Mediterranean golf landmark.
Seventy2 Golf is Fairmont La Hacienda's international golf sales representation partner.
We introduce the resort to leading golf tour operators, luxury travel agencies, DMCs and specialist travel businesses in priority source markets — bringing together positioning, account development, trade activation and consistent follow-through.
36holes2courses12months a year
Discover Fairmont 03 / Selected work
Different briefs.
The same commercial focus.
02High-value market development
Sotogrande SA
03Product positioning & sales
Antognolla Golf
04International destination activation
Wisconsin Golf Tourism
Selected organisations we have worked with · Fairmont La Hacienda · Sotogrande SA · Antognolla Golf · Wisconsin Tourism · Qatar Tourism · INFINITUM · Whistling Straits
Destination perspective
The Red Sea / Opened 2025Shura Links.
Golf's new frontier.
Saudi Arabia's first island golf course is a par-72 coastal layout by Brian Curley. Its 18 holes move through native mangroves and dunes to the shoreline — a powerful example of the destinations reshaping international golf travel.
Explore Shura Links
04 / Our approach
Commercial thinking.
Personal delivery.
Every mandate is led by Giles Greenwood and built around the product, the opportunity and a clear definition of success.
Understand
The product, the present business and the commercial ambition.
Focus
The markets, buyers and proposition most likely to deliver.
Activate
A visible rhythm of sales, account development and trade activity.
Refine
Clear reporting, market feedback and decisions grounded in evidence.
Founder & Chief Executive
Giles Greenwood
More than two decades at the heart of international golf tourism.
Giles founded Seventy2 Golf in 2017 to give resorts, destinations and travel businesses the senior, hands-on commercial support often missing between strategy and day-to-day sales.
Before launching the business, he spent 12 years with IAGTO, building longstanding relationships across the global golf travel trade. With partners, he helped launch the North America and Asia Golf Tourism Conventions and hosted the IAGTO Awards for ten years.
“Direct access. Straight answers.Connect with Giles
Consistent follow-through.”
Start a conversation
Ready to make more of your international opportunity?
If you have an exceptional golf product and a clear ambition to grow, let's have a straightforward conversation about the markets and activity that could move it forward.